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Volume 8, No. 2.1Scholar : National School of Leadership

Published August 30, 2019

Research Articles

  1. A STUDY ON JOB SATISFACTION OF EMPLOYEES IN ORIENT CERAMIC PVT. LTD AT VRIDDHACHALAM

    Job satisfaction are mentally challenging work, equitable rewards, supportive working condition and supportive colleagues.Job satisfaction is one of the important factors which have a broad attention of managers in the organization is the mental feeling of favourableness which an individual has about this job.This research relied entirely on primary data for analysis data was collected directly from Orient Ceramic Private Ltd at Vriddhachalam by means of questionnaire.Survey method is used in order to collect the data and a sample of 50 respondents were used.The employees are satisfied with dimensions like responsibilities supervision, promotion, relationship. Job security, job relations and training payment structure, communication can be improved to job satisfaction levels. Keywords: Job Satisfaction, Job Security, Promotion, Supervision. Relationship

  2. A STUDY ON CUSTOMER RELATIONSHIP MANAGEMENT WITH SPECIAL REFERENCES TO HDFC BANK IN TRICHY CITY

    Customer Relationship Management (CRM) is one of the latest innovations in customer service today. Providing better services to your customers than your competitors is the basic achievement and goal of any business organization. Like any other organizational initiative, the ultimate purpose of CRM is to increase profit by having more satisfied customers, more profitable business and more resources available to the support staff. Retention of customers is necessary for growth and sustainability of business. Keywords- Customer Relationship Management, Customer Retention, Sustainability.

  3. INCENTIVES AND MOTIVATION MEASURES AMONG THE EMPLOYEES IN PERAMPALUR SUGAR MILLS-A STUDY

    Thus motivation is a human psychological characteristic that contributes to person’s degree of commitments. It includes those factors that cause and sustain human behaviours in a particularly is the management process of influencing people. Behaviours based on his knowledge of “what makes people like”. Motivation is a complex issue and it implies that wants or motives of a person will condition his behaviors. Thus motivate Jon reversers to the drives, desires, needs, wishes, and similar forces to do something and is conditional by these actions and willingness or desire ability in achieving personal or organizational goals. KEY WORD: Incentives,Motivation,Organisational culture,perception

  4. A STUDY ON EMPLOYEE RETENTION WITH SPECIAL REFERENCE CHETTINAD CEMENT ARIYALUR

    The research titled on “A Study on employee retention strategies with special reference chettinad cement ariyalur limited” Ariyalur was conducted. Employee retention is the systematic effort to retain the current employees by providing best policies and to recognize various expectations of the employees. The challenge is not only to attract the talented employees and to retain them. The objective of the study is to analyze the organizational factors influencing the employee retention and to find individual factors leading employees to leave the organization and to examine the necessary conditions to retain the employees. The study has done through descriptive research method and the collection of primary data has done through single cluster sampling method under probability sampling method. The research design followed in this study is descriptive research. Questionnaire is used to collect primary data and conceptual review is used for secondary data collection through books, websites. From the study, the findings show that the respondents are satisfied with compensation benefits & working environment, the employees feel that their work load is high. The company can implement better working environment to the employees; they can provide proper job rotation to motivate them. Provide flexible work schedule to the employees.

  5. INCENTIVES AND MOTIVATION IN DHANALAKSHMI SUGARS PVT LIMITED AT UDUMPIYAM- A STUDY

    Employee satisfaction and welfare measures makes interest amoung employee and develop their efficiency. A healthy environment provided by the employer which promotes fulfillment of an employee to enrich the life of them and keep their motivation levels high. Rules Regulations followed by the company has to be renewed per yearly once or any other special occasions. It may be followed both legislative and non-legislative for the Wages or salary of an employee and employer to extend som measures for employees.KEYWORDS:EMPLOYEE,MOTIVATION, EFFECTIVE INSTRUMENT, ORGANIZATION, MANAGEMENT

  6. COMPENSATION MANAGEMENT IN BHARATI AXA TRICHY-A STUDY

    Employees need to be compensated for their efforts based on volume of time or volume of production. Compensation refers to all forms of financial rewards received by employees. It arises from their employment. It occupies an important place in the life of the employee. It is a considerable cost to the employer. Compensation dissatisfaction can lead to absenteeism, turnover, job dissatisfaction, low performance, strikes and grievances. Majority of labor-management disputes relate to compensation. Compensation is a key factor in attracting and keeping the best employees and ensuring that the organization has the competitive edge in an increasingly competitive world. This research guidelines, and examples provided in this report will help you tackle this challenging but crucial responsibility. KEYWORD:Compensation,Rewards,Performance,Disputes

  7. A COMPARATIVE STUDY ON EFFECTIVENESS OF VARIOUS MEDIUM OF ADVERTISEMENT IN PERAMBALUR DISTRICT

    Advertising may be a sort of communication wont to encourage or persuade an audience to continue or to require some new action. Most commonly the desired result is to derive consumer with respect to a commercial offering. Advertisement covers all the activities connected with the giving of publicity regarding goods and services offered purchasable. Thus the aim of the study is to understand the effectiveness of various medium of advertising according to business needs & expectations to help business maximize their reach public acceptance, personalization, cost effectiveness by selecting the right medium to advertise.Advertisement plays an important role within the success of the business. There are various medium for advertising in today’s world. Each medium have its own merits and demerits to reach out to people. Here the study analyses which medium of advertisement is most effective for the popularity and growth of a business..Medium ormedia selection is a unique decision to be made by the advertiser. KEYWORDS: Advertisement, Communication, Publicity, Commercial, Medium, Decision.

  8. BEHAVIOUR PATTERN OF CONSUMER TOWARDS ENDOWMENT POLICY IN LIC AT THURAIYUR

    Product and service distribution is a crucial function in the management of any insurance business. It is more crucial because the product is intangible, investment is for both short & long term and there are realizable and unrealisable benefits. Therefore, distribution of such products calls for predistribution planning to establish a linkage between product quality, value and behavioural aspects of targeted customers. Distribution is a key determinant of the success of all insurance companies. Insurance companies market various product covers either directly or through various distribution channels like corporate agents, Banc assurance, brokers etc. These are generally called the traditional channels. In today’s scenario agents continue as the prime channel for insurance distribution in India and almost all the players follow this channel primarily. However, with new development in consumer’s behaviour, evaluation of technology and deregulation, new distribution channels have been developed successfully and quickly in recent years. With the opening up of the insurance sector, so many players entered in the Indian Insurance Industry. In this way, it is required by Insurance Companies to concoct settled framework offices with great call focus administration to pull in and give data to the client in regards to various items and their top-notch installment conspire. As there is a huge potential in the rustic market that is the reason insurance agencies require great dissemination quality and colossal labor to connect such a gigantic populace. So far as Banc affirmation is concerned, enactment has additionally allowed to banks for the protection business. Presently, the banks are beginning to end up plainly a more different budgetary foundation and the idea of widespread managing an account has been received.

  9. A STUDY ON EMPLOYEES JOB SATISFACTION SAKTHI SUGAR LIMITED COIMBATORE-A STUDY

    Job satisfaction is the positiveness or favorableness with which employees view their work. It expresses the amount of agreement between once expectations of the job and rewards that the job provides to him. Job satisfaction is a part of life satisfaction. Since a job is an important part of life, job satisfaction influences once general life satisfaction. The result is that satisfaction arises from a complex set of circumstances in the same way that motivation does job satisfaction is dynamic one. These has great relevance to the society and the management, when a worker is fully satisfied the mental pressure becomes less and he will be contributing to the organization and the nation. It also leads to a pleasant relationship with the family members. KEY WORD:Job Satisfaction, Motivation, Management, Rewards, Organisation EMPLOYEES JOB SATISFACTION

  10. THE USAGE OF DEBIT CARD AND CREDIT CARD IN STATE BANK OF INDIA, ARIYALUR. - A STUDY

    Finance is the life blood of trade, commerce and industry nowadays, banking sector act a backbone of modern business. Development of any country mainly depends upon the banking system. The term bank is either derived from Old Italian word bench or from a French word banquet both mean a bench or money exchange table Debit cards have revolutionized both the shopping experience and the banking world. Using debit cards in India safely and effectively is important. KEY WORD:Debit card,Credit Card,Customers,Bank

  11. A STUDY ON PROMOTIONAL POLICY IN E.I.D. PARRY (INDIA) LIMITED SUGAR FACTORY, PETTAVAITHALAI IN TRICHY.

    Product innovation served as a growth driver and enabled the company to crack the code of traditional business trends. The sugar division made a strategic shift in marketing sugar from a commodity product to a customer driven, value add variant, thereby increasing its institutional sales and earning higher revenue. The business also leveraged the potential of its co- products and converted its residual potash waste to ‘Kash’, a fertilizer used in agriculture. In the global market, the division expanded its market space with export sales recording a new high.

  12. A STUDY ON E-MARKETING OF FAST MOVING GOODS IN TRICHY CITY

    In this paper the researcher discussed about the Tiruchirapalli district on E-marketing. Which is the secured second place among the India cities in Clean City project. Even though the awareness and the usage of Green FMCG products among the people is very low. But majority of them are having consciousness about the eco friendly environment and try to save earth from pollution. Keywords--- Consumer, Industries, GDP

  13. ONLINE MARKETING IN BUSINESS MURUGAPAA GROUPS CHENNAI THIRUVATUYUR

    The new concept of Internet Marketing has immerged and is found to be dynamic in nature. Internet Marketing utilizes the power of electronic commerce which refers to any market on the internet. The internet technology has the potential to change almost every aspect of business operations.The E-Commerce portal with all its branches represents an attempt to safeguard the interest of organized users of Perambalur district and also guarding themselves against the exploitative tactics of unauthorized and hackers. The E-Commerce portal is always trying is best to maintain the dictum of all security system with quality and services under one roof. KEYWORDS: Marketing, Electronic Commerce, Internet, Marketing, Market, Technology

  14. A STUDY ON EMPLOYEE WELFARE IN ALSTOM AT CHENNAI

    Employee welfare occupies a place of importance in the industrial development and economy. It is an important facet of industrial relations, the extra dimension, giving satisfaction to the worker in a way which evens a good wage cannot. With the growth of industrialization and mechanization, it has acquired added importance, a happy and contented work force is an asset for the industrial prosperity of any nation, Employeewelfare is nothing but the safeguarding function of personnel in the sense that it is directed specifically to the protection of employee health and attitudes In other words, it contributes to the maintenance of employee morale. appropriate consideration has to be paid to the value systems of the population as a whole, as well the differences in perceptions found between sub-populations. KEY WORD:Welfare,Labour,Employer,Industrial relation

  15. LABOUR ABSENTEEISM RVS STEEL ROLLING MILLS LIMITED - A STUDY

    The base of study conducted on labour absenteeism with special reference to The various resources – 5 m’s “MATERIAL, MACHINE, MEN, MONEY & MANGEMENT “ The concept is purely a private sector manufacturing SME’s undertaking and is engaged in the manufacturing, processing and exporting of sleeping products and allied materials. The company uses both labour as well as capital intensive techniques in the production process and employs a large number of workers throughout the country. The study on labour absenteeism is very essential as it is one of the major factor which determines the productivity and success of the firm. In this study, data were collected through both through primary as well as secondary sources. The study comprises of descriptive research and convenience sampling technique. The sample size taken was the time span for the entire study . In the analysis and inference section, charts and diagrams are used to get a clear look at the tabulated value. Based on findings, suitable suggestions and conclusion are also given at the final part of the report.

  16. CONSUMERS PERCEPTION TOWARDS FAIRNESS CREAM- SPECIAL REFERENCE WITH THURAIYUR TOWN - A STUDY

    Consumers are the king in the business world. Gone are the times when producer or seller wont to rule the business world. Today, consumers are the most pillar on which and business stands. Consumers act and react on basis of their perceptions, which also underlies the preference. Consumers today are more concerned about physical appearance. People use fairness creams to improve their complexion.This study obtained responses from 200 respondents from fairness cream users point of view. These respondents belong both genders,150 females and 50 males. The researcher pointed out that the consumers should be very careful before use the fairness cream whether the cream is suitable for their health or not. All type of consumers have been attracted by the advertisement, irrespective of their income, reality of the cream, spending money on the fairness cream. The researcher have strongly insisted the creams always good when compare with the artificial cream. KEYWORDS.: Consumers, Fairness cream, Advertisement, Quality, Price.

  17. A STUDY ON CONSUMER SATISFACTION TOWARDS NOKIA MOBILE PHONE WITH SPECIAL REFERENCE TO PERAMBALUR DISTRICT

    ABSTRACT Nokia is Finish Company largely known for its telecommunication technologies.However,in recent times it appears to have lost some ground to competitors, primarily in the smartphone market, such as apple and Samsung. In this historical case study, we explore the origins of Nokia and their progress towards breaking new ground in telecommunications technology. We also look at some of the pitfalls they encountered and how perhaps things could have been done differently. In particular, wefocus on the aspect of their mobile phone interface design evolution and improvements. Keywords- Nokia, telecommunications,history, device interface, mobile phone

  18. COMPETITIVE ADVANTAGE:ITS IMPORTANCE AND IMPACT ON DESIGN OFSTRATEGY

    This article defines the various aspects of competitive advantage and brings out its importance in order to achieve a better performance that is sustainable over a period of time. Globalization brings forth new opportunities but also puts forward new challenges to be countered in order to be successful. The essence of strategy is choosing to perform activities differently than rivals do. Strategic competition can be thought of as the process of perceiving new positions that woo customers from established positions or draw new customers into the market. Strategic positions can be based on customers’ needs, customers’ accessibility, or the varieties of a company’s products or services.Key Words: Competitive Advantage, Business Strategy, Sustainability.

  19. A STUDY ON INVENTORY MANAGEMENT IN NEYCER INDIA LIMITED, VADALUR.

    Inventory control is a system which ensures the provision of the required quantity of inventories of required quality at the required time with the minimum amount of capital investment. Thus the function of inventory control is to obtain the maximum inventory turnover with sufficient stock to meet all requirements. Inventory is an essential part of an organization. Every business or manufacturing organization however big or small to maintain some industry. Key Words: capital investment, inventory control, turnover, sufficient

  20. TRAINING AND DEVELOPMENT IN TPRS ENTERPRISES PRIVATE LIMITED, PONDICHERRY, INDIA-A STUDY

    In the field of Human Resources Management, Training and Development is the field concern with organizational activities which are aimed for the betterment of individual and group performances in organizational settings. Training is really developing employees’ capacities through learning and practicing. Training and Development is the framework for helping employees to develop their personal and organizational skills, knowledge and abilities. The focus of all aspects of Human Resource Development is on developing the most superior workforce so that the organization and individual employees can accomplish their work goals in service to customers.The evaluation of training shows that training effectiveness variables found to be related toposttrainingattitudeswereinputindicatorssuchasobjectivesoftheorganizationsandtraining need analysis and process indicators such as training methods, size of participants, and periodical training. Moreover the effectiveness is also dependent on individual characteristics like listening capability, nature and self interest oftrainee.

  21. A STUDY ON RECENT TRENDS IN E-COMMERCE

    Ecommerce is a type of business where goods and services are offered directly to its customers without an intermediary through the website. Ecommerce enables us to order for the goods sitting at the home. The E-commerce has completely revolutionized the conventional concept of business. E-commerce deals with selling and purchasing of goods and services through internet and computer networks. This paper attempts to highlight the different challenges faced by the E-commerce in India, understand the essential growth factors required for E- commerce, describes the prosperity of E-Commerce in India and retail E-Commerce sales in India. The study found that, in the world of E-commerce, the existence of the wholesalers is at the greatest risk because the producer can easily ignore them and sell their products to the retailers and the consumers. Wholesalers can take the advantage of E-commerce in establishing contracts with reputed producers and linking their business with the online. The study also found that, E-commerce provides the various types of opportunities to the wholesalers, retailers, producers and the People. Keywords: E-commerce, Challenges, On Line Shopping, Evolution, Prosperity.

  22. A STUDY ON EMPLOYEE ENGAGEMENT PRACTICES IN DALMIA CEMENTS, DALMIAPURAM

    Employee engagement is a valuable concept for understanding and improving individual and organisational performance. Human resources are the most important assets for any organisation, applying and managing these important resources need to be understood by managers of today’s organisation. Not only does engagement have the potential to significantly affect employee retention, productivity, and loyalty, it is also a key link to customer satisfaction, company reputation and overall stakeholder value. Key Words: Employee engagement, retention, loyalty, customer satisfaction, company reputation, stakeholder value.

  23. QUALITY OF WORK LIFE IN NLC INDIAN LIMITED NEYVELI - A STUDY

    Quality of work life is a critical concept with having lots of importance in employee’s life. Quality of work life indicates a proper balance both in work and personal life which also ensure organizational productivity and employee’s job satisfaction. The authors have examined various papers, and have proposed a new set of QWL components to measure the degree of QWL of employees in the changed scenario. They are Work environment, Job satisfaction, Opportunities For Growth And Advancement, Adequate and fair compensation, Emotional Intelligence, Organizational commitment, Organizational culture, Relationship and co operations, Job security, Occupational stress, Leadership styles, Nature of Work, Facilities, Autonomy of work, Employee Attitude, Job Challenges/ Job responsibility, Training and Development, Adequacy of resources in NLC INDIAN LIMITED NEYVELI

  24. A STUDY ON GRIEVANCE HANDLING IN RAMCO CEMENTS LIMITED GOVINHAPURAM WORKS AT ARIYALUR

    Grievance refers to any dissatisfaction or sense of injustice which is felt by an employee in reference to his/her pay, working conditions, leave, recoveries of dues or other aspects of employment.Grievances handling is important a part of any company. It helps to unravel the matter of an employee who is trouble and needs some kind help.The sample respondents are used for collecting the information is merely 125 employees within the total population of the organization.The majority of the respondents said redressal of employee’s grievances makes job satisfaction. Keywords: Grievance, Job satisfaction, Employment, Redressal, Recovery.

  25. PERFORMANCE APPRASIAL SYSTEM A MANATEC ELECTRONICSEMPLOYEES IN PUDUCHERRY

    Performance appraisal is the process of evaluating employee performance on the job in terms of job requirements. Its deciding the value of the work done by an individual. The purpose of performance appraisal has shifted from an evaluation of employees to the identification of their potential and development. The main purpose of performance appraisal is to secure information necessary for making objective and decisions on employees. Key words: evaluating, employee performance, potential, development.

  26. DEPOSIT MOBILIZATION IN CANARA BANK AT PERAMBALUR - A STUDY

    Competition & innovation technologies are entering into the bank business. The banks plan the suitable strategy to improve their business through continuous evaluation and fulfillment of customers need. The modern banking, since 1969, had seen tremendous changes. The banks in addition to their traditional functions, have been innovating, improving and coming out with new types of services to cater to the emerging needs of their customers. Banks provide funds for the business and play a major role in the development of a nation. It acts as an intermediary between people having surplus money and those requiring money for various business activities. Now a days banks has to render various services such as internet banking, mobile banking, issuing credit cards, atm cards etc. In the order to satisfy the customers. On the same hand banks now a days are satisfying the credit requirements of various sectors like Agriculture, Industries, Retailing, Export sector etc. Key words: Bank, customers, deposits, satisfaction.

  27. A STUDY ON E-BANKING AT CANARA BANK IN ARIYALUR

    E-banking means any user with a personal computer and a browser can get connected to his bank’s website to perform any of the virtual banking functions. In internet banking system the bank has a centralized database that is web-enabled. All the services that the bank has permitted on the internet are displayed in menu. Once the branch offices of the bank are interconnected through terrestrial or satellite links, there would be no physical identity for any branch. It would be a borderless entity permitting anytime, anywhere and any how banking. The network which connects the various locations and gives connectivity to the central office within the organization is called intranet. These networks are limited to organizations for which they are set up. SWIFT is alive example of intranet application. E-banking provides enormous benefits to consumers in terms of ease and cost of transaction, either through internet, telephone or other electronic delivery. Electronic finance (E- finance) has become one of the most essential technological changes in the financial industry. E- finance as the provision of financial services and markets using electronic communication and computation. In practice, E- finance includes e-payment, e-trading, and e- banking. E-banking or online banking is powerful “value added” tool to attract the new customers while it helps to eliminate costly paper handling and teller interactions in an increasingly competitive banking environment. Trust factor values high in implementing such kind of services and so higher priority is given to the security infrastructure. KEY WORDS: E-BANKING, CUSTOMER, OPINION, SATISFACTION

  28. CONSUMER PREFERENCE OF HEALTH DRINKS USERS AT PERAMBALUR TOWN - A STUDY

    Healthy living is prime concern of today’s society. Many studies show that people are adopting health related changes in their eating habits. These changes create a new opportunity in food and drink industry. This is the reason health drink industry emerged as the most popular and growing segment of overall soft drinks industry in the world. As compared to the other food supplement health drinks stands the top in position, because these drinks have no side effects. There is enormous competition in between various international brands of health food drink companies. They are coming with new products and strategies. Malted health food drink is among best substitute of a complete food. India, the world’s largest malt bases drinks market accounts for 22% of the world’s retail volume sales. These drinks are traditionally consumed as milk substitutes and available in mixed with water and marketed as nutritious drinks mainly consumed by the old, the young and the sick persons. Malt is germinated cereal grains that have been dried in a process known as malting. The grains are made to germinate by soaking in water, and are then halted from germinating further by drying with hot air. This paper is designed is such a way where perception of consumers about malted health food drinks are not only explained in details but also tested through proper application of statistical tools.

  29. A STUDY ON INVENTORY MANAGEMENT IN TULYA BEVERAGES NARANAMANGALAM, PERAMBALUR DISTRICT

    Finance is the life blood of an enterprise. Every enterprise, weather big medium or small need a finance to carry its operation and to achieve its target. The business finance usually deals with the country. An inventory control is vitally important to almost every type of business, whether product or survey oriented. Inventory control touches almost every facets if operation. A proper balance must be struck to maintain proper inventory with minimum financial impact on the customer. Inventory control is the activities that maintainers stock keeping items at desire levels. In manufacturing since the focus is on physical product, inventory control focus on material control. The term inventory and stock are used interchangeability in general usage. However the term ―STOCK‖ is more relevant in trading firms where goods are purchased for resale. Inventory management is the integrated functioning of an organization dealing with supply of material allied activities in order to achieve the maximum co-ordination and optimum expenditure on materials. Inventory control is the most important of inventory management and it forms the nerve centre in any inventory management organization on inventory management system is an essential element in an organization. It is comprised of a series of processes, which provide an assessment of the organization‘s inventory. KEY WORDS: TULYA BEVERAGES, INVENTORY, RATIO ANALYSIS, COMPARATIVE STATEMENT

  30. A STUDY ON THE APPLICATIONS OF ARTIFICIAL INTELLIGENCE - WITH SPECIAL REFERENCE TO APPLICATION OF AI IN BUSINESS

    AI can perform tasks such as identifying patterns in the data more efficiently than humans, enabling businesses to gain more insight out of their data. With the help from AI, massive amounts of data can be analyzed to map poverty and climate change, automate agricultural practices and irrigation, individualize healthcare and learning, predict consumption patterns, streamline energy-usage and waste-management. A meta information can be gathered for these classification techniques and based on these meta information a model of robust for large datasets can be less accurate can be slow for former case. A meta information can be gathered for these classification techniques and based on these meta information a model of robust classifier can be formed which will decide to apply the techniques or their synergic approach based on the requirements of the particular situation.

  31. A STUDY ON EMPLOYEE PERFORMANCE APPRAISAL IN INFORMATION TECHNOLOGIES INDUSTRIES IN TRICHY

    Employees want to know and need to know where they stand. Managers are expected to improve performance and stimulate productivity. Informal appraisals are made by every medical group manager on a daily basis. When these appraisals are channeled into a more formal, systematic appraisal program, management, employees, and the organization can all benefit. The ingredients of a positive, effective employee performance appraisal system are identified here and critical areas are addressed, including program prerequisites, setting up a workable plan, completing the written appraisal, and conducting the evaluation interview. KEY WORDS:MANAGEMENT, EMPLOYEES,PERFORMANCE APPRAISAL,MANAGERS,ORGANIZATION

  32. RECRUITMENT AND SELECTION PROCESS IN TPRS ENTERPRISES PRIVATE LTD, PONDICHERRY, INDIA-ASTUDY

    “ Right person for the right job” is the basic principle in recruitment and selection. Every organization should give attention to the selection of its manpower, especially its managers. Every business organizations needs manpower for carrying different business activitiessmoothlyandefficiently.Humanresourcemanagementisanorganizationwhichwill not be possible if unsuitable persons are selected and employed in a businessunit. The end result of the recruitment process is essentially a pool of applicants. Next to recruitment, the logical step in the HR process is the selection of qualified and competent people. As such, this process concentrates on differentiating between applicants in order to identify and hire those individuals whose abilities are consistent with the organization’s requirements. Finally, better recruitment and selection strategies result in improved organizational outcomes. KEY WORD: Recruitment,Seletion,Human resource management,Manpower

  33. A STUDY ON INVENTORY MANAGEMENT IN STEEL AUTHORITY OF INDIA LIMITED IN SALEM DISTRICT, TAMILNADU.

    In order to the process that takes place inside the steel plant industry in Salem steel plant, in people working HRM,CRM, and process taking place inside those mills. This study analyzes the inventory management like raw materials, work in progress and finished goods in Salem steel plant. This study used the inventory turnover ratio, it is very useful to predict the previous and past year of inventory in the company. Keywords : work in progress, Inventory turnover ratio, Stock and wholesale & Material manufacture.

  34. RATIO ANALYSIS IN KOTHARI SUGARS AND CHEMICALS LTD, SATHAMANGALAM- A STUDY

    This paper is aiming at analyzing the cost of capital assessment performance of the company for the period of 5 years from 2014-2015 to 2018 -2020. The tools are used in this study for the Profitability ratio, Activity/ turnover ratio, Liquidity ratio, Capital structure ratio, such as, a personal talk with the Finance and Accounting Department has been made. The discussion has helped a lot in the analysis of cost include in Financial Management and Ratio Analysis is general. Key words: Capital structure, Ratio analysis, Profitability

  35. EMPLOYEE MOTIVATION IN KOSPON TECHWORK PRIVATE LIMITED AT CHENNAI- A STUDY

    Motivation is to understand what makes people to figure , whether it's performing a task, learning a piece method or anything. It entails the physical, expressive, societal and cognitive forces that stimulate one’s own behaviour. Company activities would analysed by the target type questions with the regard to Human Resource activities thorough the worker motivational process and procedures. Employees were working with reasonably good level of motivation because a number of their intrinsic needs are met by the factors like ‘proud of being a Kosponion’, ‘happiness in serving the poor and needy’ and a few of the extrinsic needs like ‘reasonable salary and other benefits’, ‘job security’, ‘work life balance thanks to sizeable leave, weekends and holidays’ provided to them aside from ‘conducive work environment’. To motivate the workers better, the government may pay more attention to ‘motivators’ and may reduce dissatisfaction within the hygiene factors. it had been also found that each one the content theories of motivation have significantly associated with the findings of the study. More specifically, the findings of this study are closely associated with the Herzberg’s two factor theory. KEYWORDS: Motivation, Satisfaction, Environment, Job security, Work life. I

  36. A STUDY ON EMPLOYEE CAREER DEVELOPMENT IN MAGUS CUSTOMER DIALOG PRIVATE LIMITTED, CHENNAI

    Human Resource Development has emerged as a interdisciplinary and integrated approach for the development of human resources. ‘Human Resource Development’ is on the “qualitative improvement of human beings in their specific role as assets of an organization.Start small to avoid getting overwhelmed, and recognize that growth and change happen over time. Data was collected from 130 respondents. Look at the sections that cover concerns strengths to find ways to help others who struggle in that area. Engage those around employees in concerns journey. KEYWORDS: Human Resources, Development, Improvement, Recognisation, Growth, Strength

  37. DEALER SATISFACTION OF DALMIA CEMENT IN ARIYALUR- A STUDY

    Dealer is a person or firm engaged in commercial purchase and sale. Dealer may signify firms that buy or resell products at retail or wholesale basis. A producer cannot sell all his products directly to consumer; he has to depend upon intermediaries to push, off, his products. Dealers are satisfied about price, quality channel of distribution, dealer sales support etc. but focus needs to the placed on credit period, advertising and promotional activities and to sum extent on brand availability. This is sure to improve the success of Dalmia cement. KEY WORD: Dealar,Ditribution Promotion,Sales Support

  38. A STUDY ON MANAGERIAL BEHAVIOUR AND EFFECTIVENESS IN FIRST SOURCE SOLUTION PVT. LTD, TRICHY

    The paper titled “MANAGERIAL BEHAVIOR AND EFFECTIVENESS” undertaken in First source solution in Trichy. The research paper is about managerial behaviour and effectiveness that is to determine the managerial behavior towards the employee benefits. Also to predict the employee satisfaction level towards the training programs and managerial strategies. In this project we prepared an effective questionnaire with closed answers and circulated among the employee sample size. Finally obtained data are analyzed using table analysis to obtain the feedback of the employee towards training programs and managerial strategies. Thus the area of improvisation from employee perspective can be figured out and necessary measures can be taken by the management to satisfy the employee and sustain the employees. KEY WORDS: BEHAVIOUR, MANAGERIAL EFFECTIVENESS, OPINION, ORGANIZATIONAL STRATEGIES

  39. A STUDY ON THE CONSUMER PREFERENCE TOWARDS INVERTER IN PERAMBALUR TOWN

    This research paper considers most common factors influencing consumer preference and behaviour towards purchasing of power inverter. The paper identifies the consumer preference in Perambalur town towards power inverter. The objectives of paper describe pre-purchase and post purchasing behaviour of the consumer and activities of showrooms. The survey questions are created using a combination of suggestions from consumer own questions and covers a variety of topics including buying preferences, brands, inverter choice, product features, micro inverters & power optimizers, service & warranty, inverter pricing. Key words: consumer, preference, power inverter, Perambalur

  40. A STUDY ON EMPLOYEE STRESS MANAGEMENT HERO MOTOR’S PRIVATE LIMITED AT VRIDDHACHALAM

    Stress Management defines stress precisely as a person’s physiological response to an internal or external stimulus that triggers the “fight-or-flight” reaction. All workers in the business world no matter what their position, experience stress. Stress is the body’s reaction to any demand placed on it. When this reaction is positive, the stress helps individual perform their jobs better. Positive stress, called stress, can lead individuals to a new awareness of their abilities and a completely new perspective on their jobs. Negative stress, called distress, upsets individuals and can make them physically sick. This study is compressive of all research tool done in the vriddhachalam made with the help of secondary data the analysis of the work with the respective statistical tool.

  41. ROLE OF TECHNOLOGY IN POST OFFICE AT KOLLAPURAM- A STUDY

    The present study entitled “An Analytical Study of Administrative and Operational Efficiency of India Post with reference to Solapur District” is an attempt to evaluate the administrative and operational efficiency, productivity of India post in KOLLAPURAM The desire to communicate is a basic human inborn tendency. Since the early days of civilization, human being has been using various means to fulfill this desire. In a way, the development of civilization and development of means of communication have gone hand in hand. Communication media have come a long way from pigeon post in the olden days to speed post and e-post in the modern days. In the last few centuries post appeared as cheap and popular means of communication in almost all countries. Post offices and postmen have become central to personal and business communication world over. In India too, for generations of Indians as in fact for generations across the world, the post and postmen are part of conventional stories, poems, novels have been written and songs collected and movies made about the postman, the post office and the post box. Dakiya or postmen is one of the common but exciting subject for essay writing in school, certainly, for millions of countrymen even today, without postal service, there can be no life.

  42. A STUDY ON INVESTMENT CULTURE OF INDIVIDUAL INVESTORS WITH SPECIAL REFERENCE TO PERAMBALUR DISTRICT

    Investment culture among the people is an important pre-requisite, not only for capital formation but also for passive contribution within the faster growth of an economy.Investment has different meaning in finance and economics. In finance investment is putting money into something with the expectation of gain that upon thorough analysis features a degree of security of principle, also as security of return, within an expected period of the time .This study helps people to urge a positive attitude towards different investment opportunities and hope the notice may bring a wise change within the investment culture in Perambalur. The researcher were collected data from 200 respondents for knowing about their culture. Due to lack of awareness the securities investment become rigid and complicated. So comparing investment like bank, gold, real estate, business etc most of the people refused to select risky, or security investment. Lack of awareness and rigidity to access is the main reason to become security market as not attractive. KEYWORDS: Investment, Culture, Risk, Finance, Security

  43. A STUDY ON CONSUMER BUYING BEHAVIOR TOWARDS ONLINE SHOPPING

    The new technology has superficially changed the tradition way of doing online Shopping business. Online Shopping has become new type of retail Shopping. Online Shopping strengthening their sale base an financial resources by developing their own e-product and service to suit changing needs of the customer. The main objective of this study is to analyze buying behavior of customer towards online Shopping and to examine the problems of Consumer while doing with Online Shopping. The advancement in the technology paved new ways of delivering shopping goods facilities to the customer, such as Online Shopping. Online Shopping has become a popular shopping method over since the internet has declared to take over. Thesample size constituted was 150 samples from Trichy district. The results indicated that the online shoppers are satisfied with all the product dimensions and the variables like educational qualification, knowledge of online shopping, frequency of online purchases and preferred mode of payment had a significant relationship with the awareness level on online shopping. With due attention to product delivery at remote places and increased advertisements online sales can be increased over a period of time Keywords Consumer, Buying, Behavior, Online, Shopping

  44. HUMAN RESOURES MANAGEMENT: DHANALAKSHMISRINIVASAN SUGARS PRIVATE LIMITED, UDUMBIYAM- A STUDY

    Industrial development is an dispensable of development of country. It is an important for survival growth industrial development constrict growth survival and economic development country. The industrialized nation are rich when non-Industrialized nation are poor. The employees ware highly satisfied regarding various facilities provided by the company there is smooth relationship between the workers and their management Dhanalakshmi Srinivasan Sugars has been rendered employment opportunities to the people willing at udumbiyam. KEY WORD: Industrial, Recruitment,Training,Welfare facilities

  45. A STUDY ON EMPLOYEE MOTIVATION OF AASAI PACKAGED DRINKING WATER AT TRICHY

    Employee motivation is the key factor to boost up the function of an organization through monitory and non-monitor benefits. In the globalization phase, every company needs to sustain in the fierce competitive market. Employees are main factors to manifest the business goals into reality to all the business organization. In the pandemic (COVID 19) situation many business organization were closed because employee shortage is one of the main reason. Therefore, in today's world every organization tries to manage their human resource department to keep their employees motivated. In that context some of the management theories have been practicing by them. Business function or their performance in the market can be evaluated by assess the level of motivation of employees. Motivation can play a lead role to get the professional milestone in each financial year in less effort manner. Key Words: Employees, Motivation, Aasai Packaged Drinking Water

  46. EMPLOYEE RELATIONSHIP MANAGEMENT WITH SPECUAL REFERENCE TO FIRST SOURCE SOLUTIONS, TRICHY - A STUDY

    Industrial relations play an important role in establishing and maintaining industrial democracy. The establishment of excellent industrial relations depends on the constructive attitude on the a part of both the management and therefore the unions. An employee relation has been evolved from Industrial relations. Evolution of Industrial Relations is incremental and adaptive. These changes have taken place gradually. Employee relations have evolved from recognition of "thinking" jobs and "doing" jobs into the belief that each one employees have a stake within the outcome of an enterprise.Employee relationship is a very widely talked topic to avail the situated string operation that can be analyse the structural activates through the beelines upon the structural things.Job Design, implements, and evaluates strategies to improve retention in ways that meet the organization’s unique needs. This research guidelines are in this report will help the organisation to tackle the challenging but with crucial responsibility. KEYWORDS: Industrial relations, Job design, Recognition, Enterprise, Organisation.

  47. A STUDY ON ONLINE SHOPPING BEHAVIOUR IN DIGITAL ERA, NEW TREND & CUSTOMER EXPERIENCE

    Electronic commerce, commonly known as E-commerce or e-commerce, is trading in products or services conducted via computer networks such as the Internet. Electronic commerce draws on technologies such as mobile commerce, electronic funds transfer, supply chain management, Internet marketing, online transaction processing, electronic data interchange (EDI), inventory management systems, and automated data collection systems. Modern electronic commerce typically uses the World Wide Web at least at one point in the transaction's life cycle, although it may encompass a wider range of technologies such as e-mail, mobile devices, social media, and telephones as well.

  48. A STUDY ON THE IMPACT OF COMPANY – EVENTS IN STOCK PRICES (SENSEX STOCKS)

    The stock market fluctuated by many factors. The main factors are the events like bonus, dividend, stock split, repurchase of shares, dividend announcement etc. This study conducted the event like bonus, stock split and dividend. Depending upon the events the share will moved. This research highlights the impact of events on the behaviour of stock prices and their abnormal returns. The researchers have used popular event window study and abnormal returns. Keywords: Abnormal returns, Announcement date, corporate actions, Economic Activities, Event window, Stock price behavior.

  49. A STUDY ON EMPLOYEE WELFARE MEASURES WITH SPECIAL REFERENCE TO PERAMBALUR DISTRICT

    Employee welfare means anything that can be done for the comfort and improvement, intellectual or social, of the employees over and above the wages paid which is not a necessity of the industry. Organization provides welfare facilities to their employees to keep their motivation levels high. The study was conducted to know the impact of employee welfare facilities on employee work satisfaction. Welfare is the provision of a minimal level of well-being and social support for all citizens. Organization provides welfare facilities to their employees to keep their motivation levels high. The primary objective of the study is to measure the levels of satisfaction of employees with regards to welfare facilities and to suggest some measures for improving welfare measures in organization. Researchers were supported by sampling 520 employees from various departments. Data was collected through the structured welfare measures questionnaire. The data are analyzed through parentage analysis and correlation method. KEY WORDS : Welfare measures, employee satisfaction, employee welfare facilities, organization.

  50. SURVEY ON EMPLOYEES TRAINING AND DEVELOPMENT IN GB ENGINEERING STEELS AT TRICHY

    Training and Development is the framework for helping employees to develop their personal and organizational skills, knowledge, abilities, and attitude. Globalization and liberalization is pushing organizations towards a steep competition. it is essential that the company revises its goals and efficiencies with the changing environment. Training is an investment in human resource which promises of better returns in future. To identify the job satisfaction level of employees in training and development, it was surveyed.It results in greater stability, flexibility and capacity for growth in an organization. Job Design, implements, and evaluates strategies to improve retention in ways that meet the organization’s unique needs. Key words: Training , Development, Environment, Job Design, Retention