OPJU Business Review

Research Articles

Vol. 3 No. 1 (2024): OPJU Business Review

Saving Behaviour and Financial Literacy: An Empirical Study of University Students

DOI:
https://doi.org/10.63825/opjubr.2024.3.1.851
Submitted
11 August 2025
Published
12 September 2025

Abstract

For a common man saving is the key to build wealth. The habit of saving has to be inculcated in the students right from the school and college days. This will not only be beneficial for them but for the community and country as well. In this context, this empirical study was carried out to understand the saving behaviour and financial literacy of the students in higher education. Using a well-developed questionnaire on a convenient sample of university students this study used inferential and descriptive tools to achieve its objectives. The results indicated that students have poor saving behaviour and low levels of financial literacy. Financial literacy was found to be significantly associated with saving behaviour. The findings stress the role of policy makers and governments in raising awareness about saving and financial literacy among students in higher education for a better future of the country.

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