The Challenges and Opportunities of Social Media for Business
Keywords:
Marketing, Social MediaAbstract
Social Media, in modern scenario, has provided a vital platform for business promotions, marketing, and spreading awareness. But even today, only a few people have the real knowledge about use of social media for positive moves in society and business. Mostly the top management of business, decision makers, and consultant are unaware of most of the features of the social media applications for making the business more profitable.
This white paper highlights some of the challenges and opportunities of social media in making a business more profitable.
References
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Lilach Bullock (2019). 22 Experts Reveal Their Biggest Social Media Marketing Challenges. Status Brew. URL: https://statusbrew.com/insights/experts-reveal-their-biggest-social-media-marketing-challenges/
David Miller (2019). Common Challenges Businesses Face With Social Media. URL: https://www.epikso.com/blog/common-challenges-faced-in-social-media-for-business
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KRISTEN HERHOLD (2018). How to Overcome Top Social Media Challenges. URL: https://themanifest.com/social-media/how-overcome-top-social-media-challenges.
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Copyright (c) 2021 Dr. Neha Goel, Prof. (Dr.) D. Jain
This work is licensed under a Creative Commons Attribution 4.0 International License.